ABOUT
About TALA Jewels
Everyday Luxury. Timeless Elegance.
At TALA Jewels, we believe that true luxury should be within reach. Our pieces are designed for women who appreciate the brilliance of fine jewelry but refuse to pay the excessive markup.
Each creation is crafted with 2 microns of 18k gold electroplating over a durable rhodium/brass base, ensuring long-lasting shine and resistance to tarnish. Our moissanite stones rival the sparkle and density of natural diamonds, capturing light with the same breathtaking fire—without the hefty price tag.
From delicate essentials to statement pieces, every TALA Jewels design is thoughtfully created to transition effortlessly from your everyday moments to your most unforgettable occasions.
Our Promise:
Luxury quality. Timeless designs. Fair pricing.
Because elegance should be worn, not locked away.
Founder’s Story
In Farsi, Tala (tah-luh) means gold—a word that, in my culture, is more than a metal. It is a symbol of beauty, wealth, strength, and the stories passed down through generations. Gold is eternal. Gold is legacy. Gold is love that never fades.
I founded TALA Jewels to honor that legacy—born from my Persian heritage and inspired by the opulence, artistry, and storytelling of the Middle East. In my culture, jewelry is not just worn—it carries meaning. It speaks without words. It holds memories, power, and identity in every curve and stone.
I wanted to create pieces that lived in the space between fine jewelry and accessible luxury—crafted with the weight, shine, and brilliance of high-end design, yet within reach for the modern woman. Each piece is made with 1-2 microns of 18k gold electroplating, luminous artificial white diamond/moissanite stones, and timeless craftsmanship—so you can wear it every day and keep it for a lifetime.
Every TALA creation is a love letter to my roots, blending centuries of Middle Eastern artistry with a modern, effortless sensibility. Each design tells a story—of heritage, of femininity, of strength.
Proudly Designed in Los Angeles.